Why is Nofollow closed from indexing? Nofollow - blocking external links from indexing and subtle aspects of use in template layout
How links are blocked from indexing. nofollow and noindex tags.
Hello, dear guests!
In this article I want to talk about the topic, how to block a link from indexing, so that it does not transfer the weight of the site to another site. I'll also talk about tags nofollow And noindex, which are directly related to blocking text and links from indexing in search engines. Find out why, on the one hand, it is desirable to use the nofollow tag, but on the other hand, it is not desirable.
First of all, let's talk about why it is generally necessary to block all outgoing links from the site from being indexed in search engines. Let me give you an example, which I hope will give you a general idea of why you need to close outgoing links.
I'll take an ordinary pool of water as an example. Let’s say that in order to fill it with liquid (water), we need a source of this very water, and also how this water will get into our pool. The first thing that comes to mind, of course, is the pipes through which water will be filled into the pool from another source. So, in our case, these pipes will be incoming links from other sites to our site, which is accordingly very good and the site will increase link juice, which is good for increasing the site’s position in search engines, that is, the site will rise to the Top of the search results.
And here it is also important that this water is clean, so that you can swim and swim in it, and all incoming links must also be high-quality, bold, trustworthy, that is, those that have good authority with search engines and are located on high positions.
Therefore, it is very important to have not just a large number of incoming links, but their quality. Since, if low-quality resources link to your site or blog, then there is practically no benefit from them, but on the contrary, it can harm your site, especially a young one. Due to inexperience, you can pick up a lot of low-quality links, so it’s better to rely on proven methods and buy links, for example through SeoPult, which strictly filters any slag and selects the most trust donors.
So, let's go back to our pool and let's say we filled our pool with clean water to capacity. Now imagine this situation. Another pipe was brought to our pool, but this time they will drain water through it, and in this case, if the pipes with filling water stop pumping water and filling the pool with water, then it will begin to decrease and come out through the drain pipe, and the more such pipes and the diameter , the faster all the water will flow to another source (in our case, this is another site to which there is an outgoing link from our site) and in this case, the link weight of the page and the site will decrease, which will lead to a lower position of the site in search engines.
Therefore, to prevent this from happening, and to prevent the static link juice of your site from disappearing, as they say to the uncle, you need all outgoing links that lead to external sources close from indexing tag nofollow. Moreover, there is a difference between a bold link and a regular one.
An example with our pool. There is a pipe with a large diameter, and there is a small one, while, for example, one pipe with a large diameter will be equal to 5 pipes of smaller diameter combined. So in outgoing links - one bold link with good bulges will be equal to 5 outgoing links and then it turns out that the link weight will be equal to 0. Therefore, you need to have more incoming links with good bulges (bulges are indicators of TIC, PR) and preferably fewer indexed outgoing links to an external resource.
If you want to put an indexed link to another site, then it is desirable that this site be authoritative, for example, Wikipedia. But another interesting thing happens here, which has not been proven, but webmasters suspect about it - this is the factor that if you close all outgoing links from your site to external sources, then in this case the weight will not be transferred to these sources , but will be transmitted to nowhere (in the air) and the same situation occurs, and the link juice will still leak from your site. This fact has not been confirmed, but many are already talking about it. Therefore, if possible, use less outgoing links that need to be blocked from indexing.
Let's take an example to see how the tag nofollow close the outgoing link from indexing.
Link to external source
But, what are the differences between the nofollow tag and the noindex tag you ask?
Let me tell you about tags nofollow And noindex I’ll give you more details and examples, and you’ll understand how they work and what the difference is between them.
noindex tag- this is a tag that serves to block duplicate and unwanted text from indexing from the eyes of search engines, and this text will be visible to people. Previously, this tag was used for Yandex, or more precisely to close outgoing links from the site. But then Yandex stopped taking it into account in terms of blocking links from indexing and assigned it a new function - to block text on the site from indexing.
Let's say you want to cover some part of the text that is a duplicate of the original. This can be any text, with any character size, that was taken from another site or from your own. Just like search engines don’t like copied text and punish those sites that have this text, even if this text is yours. Any passage or all text must be unique on each page of the site.
Where can I see duplicate text on the site?
First of all, the copied text can be seen in the text itself. The author simply took this text, copied it on another site and did not bother to block it from indexing in search engines. This text is also placed in sitebars.
What is a sitebar?
A sitebar is a specific place on each page of a site that contains articles with brief descriptions of these articles that have already been written on this site. That is, the title of the article is taken as a link and a piece of the already written article is copied. And the more such texts in the sitebar, the worse it affects the site’s promotion in search engines. Therefore, it is advisable to enclose such sections of duplicate text in the noindex tag.
Here is an example of how to hide duplicate or unwanted text from search engines using a tag noindex.
If you want to block both the text and the link from indexing in search engines at the same time, here is how this is done using an example.
This is where I end this article. Here I told how to block text and links from indexing using nofollow and noindex tags.
Now I hope you already have an idea of why your positions are not growing and you cannot get Titz and PR. Use fewer outbound links whenever possible. This method will allow your site to stay afloat.
Thank you for reading this article and I look forward to your comments.
Greetings to everyone :) Today we’ll talk about ways in which you can block external links from indexing search engines Yandex and Google. This question is very relevant now, since there are many pitfalls in using rel nofollow and noindex. Some search engines take one thing into account, others another, so today I will try to explain all the aspects and nuances that arise when working with each search engine. I propose to break it into 2 sections, which will be related to working on the 1st link and working with the entire page:
- How to block an external link or piece of text from indexing
- Blocking the entire page or all links on the page from search robots
Working on blocking the 1st external link from indexing by Yandex and Google
As you yourself understand, you can prohibit robots from indexing not only 1 backlink, but any number. This is how I composed the title of the section to show the locality of the approach, which will be described below.
Working with the attribute
Using this attribute, you can prevent search robots from passing static weight on the link. In other words, the link will be indexed, but it will not transfer its weight. It looks like this:
Everything is as clear as possible, but there are some peculiarities:
Working with the noindex tag
This tag is intended to hide from robots service pieces of code, links or any other information that you do not want to show to search robots.
You can block a piece of text like this:
Any text at your discretion
Features of work with him:
- Google doesn't take this tag into account at all. This applies to both links and pieces of text.
- Yandex used to take it into account for links. But now this does not work on links; it only works on parts of the text. They may not yet be shown to the robot in this way.
Working with closing the entire page (meta robots noindex and nofollow)
If you do not want to show the robot a specific page or only links on it, you can use meta robots. Of course, there is another way to prevent page viewing by using .
So working with meta looks like this:
If you use the all attribute, then further instructions will not be taken into account. For example:
< meta name=»robots» content=»all» />
< meta name=»robots» content=»index, nofollow» />- in this case, both the links and the page will be indexed
There is an exception, all has a lower priority than noarchive.
< meta name=»robots» content=»all» />
< meta name=»robots» content=»noarchive» />— the saved copy of the site will not appear in the search results in this case
Both search engines work with this matter without problems. But personally, I like closing pages in robots.txt more. Apparently habit takes its toll :)
True, when you don’t want to show 1-2 pages, then this method is better, and if there is a large number, then robots will be more convenient.
I hope I outlined all the possible nuances and showed the features of working with these things. If I suddenly missed something, write in the comments, we will correct it :)
You probably know that if you link to other people's sites with an open indexed hyperlink, then your dynamic weight will go away. By the way, this weight contains authority in the eyes of the search engine, as well as the indicators of the small size, and these are TIC, TRUST, PR.
There is a solution and there is more than one.
Let's talk more about this, namely the following:
- What is noindex;
- What is nofollow;
So let's get started!
What is noindex and what is it for?
This is the name of the HTML tag. Designed to include a link that must be left closed from indexing by the Yandex search engine.
In what cases can you use the “noindex” attribute:
1. In order to create attendance counter scripts. Once you have installed a counter on your blog, be sure to close it with “noindex” tags. Try to use all methods to close links to other sites and blogs;
2. To close plagiarized content, copy-paste, for example;
3. In order to cover the way for the robot to index the subscription form, the same feedburner;
4. Pay attention to blocking banners from the index;
But I can tell you that sometimes the tag should not be used. Here is a list of these points:
1. Do you use Google Adsense? If yes, then do not take any measures to close its windows from the search engine index;
2. Newbie mistake. close internal links. No need to do this.
3. When you write an article on your blog, you don’t need to put it in tags. One case where noindex can be used is when the article is not unique;
We've dealt with the noindex tag, now let's look at the Nofollow attribute. How is it different and what does it represent?
What's happened Nofollow and what is it for?
Nofollow is far from noindex. However, it is effective for all search engines, both Yandex and Google. If you remember, noindex is only suitable for Yasha.
I’ll tell you right away that Nofollow is not a tag, but a tag parameter. However, it makes no difference.
There is no need to mislead yourself and build some unimaginable pyramids out of noindex and nofollow. Everything is quite simple. Both attributes are suitable for Yandex, and nofolls for search engines. I say this for those who are misled.
At the beginning of the post I already mentioned dynamic weight, and also said that an open link takes it away from you. Now a little more detail.
You have a large number of pages on your blog. This is me for example. So, each of them has a certain mass. If you put a link to someone else’s site from one page, that weight goes away from it. To avoid leaving, you need to enclose the link in nofollow or noindex tags.
Like this:
noindex:
nofollow:
link text
Now let’s make a small conclusion: noindex blocks the text or its fragments from indexing in Yasha, but nofollow makes it possible not to give up the weight of the page.
I hope this is all clear and no questions should arise.
How to add attributes to meta? Why is this necessary?
The robots.txt meta tag allows you to allow or disable the robot from indexing a new blog post. Noindex and Noffolow contribute to this.
There are four options for sending a search robot. To do this, use 4 attributes, namely “index”, “noindex”, “follow”, “nofollow”.
I think there is no need to explain what these tags are.
Now it's time for some illustrative examples.
Let's say we want to disable indexing of a document:
To do everything at once, that is, prohibit indexing, and also prohibit the transfer of dynamic weight, use this meta tag.
Now I want to ban the indexing of articles and all page content for the search engine from the Google search whale. At the same time, all other search engines, or rather their robots, will be able to capture the pages of my blog.
To do this we will use:
The process of prohibiting the indexing of images and pictures will be simple, but at the same time the entire page will be fully accessible to the robot.
Many may have a question about where to insert all these scripts, or at least some of them. They must be inserted between tags
And in the site header, you can look in the source code of the page where these tags are located.To write some line between
And open the header.php file. You can find it in the WordPress admin panel, the appearance is the header.php editor, or in the root directory on the hosting. By the way, in order to connect to the root directory you can use the FTP client FileZilla or TotalCommander.That's all I wanted to download about nofollow and noindex. Let's move on to other tips for blocking links from indexing.
How else can you block external links from indexing?
Guys, now I will tell you about effective ways to block a link in an article from indexing, while the anchor enclosed in the hyperlink will have excellent contact with the search engine.
<a href = "#" class = "link" data-link = "http://goo.gl" > external link</a>But this short code will process the link:
Why is this method of blocking links from indexing good? Yes, because you are not required to make additional inserts in styles. Another important advantage is that the anchor is indexed, but only the link is private. I already mentioned this above.
2. Here is another good option to block the link from indexing. To do this, we will work with the code of your blog. Open the WordPress admin panel. Go to appearance - editor - footer.php. Find the closing tag